Why social media for law firms?
Increasingly, your prospects are flocking to social media to find out about law firm services, client service practices, practice area expertise, and more.
Social media can be an invaluable tool for lawyers and law firms because it is a way for
legal professionals to connect with their prospects, manage their online reputations, and provide valuable expert information.
Connect with Prospects
Law firms can engage with prospects by providing information about common legal questions and problems.
If clients write good or bad reviews about your firm, your practice areas, or your lawyers, you need to know about it. Managing and monitoring this can help prevent a PR nightmare.
Position as an Expert
Lawyers can use social media channels as a way to widely distribute blogs, whitepapers, case opinions, and more. This serves to further position your attorneys as thought leaders on a variety of subjects.
A strong social media presence will make your target audience increasingly aware of your firm, its practice areas, and lawyers. And, because information posted on social media now shows up in search results, it augments your SEO efforts.
tSunela has worked with many law firms to provide them with social media strategy, management, and consulting services. Our monthly analytics report demonstrates return on your digital marketing investment.
For more information on our digital marketing services call us at 314-721-8813 or email us.